What to do after BBA?

Altera Blog

Nov 29, 2024 — 8 min read

A Bachelor of Business Administration (BBA) is a valuable academic foundation that helps pursue a career in business and management. It is a flexible degree that equips individuals with valuable skills relevant to multiple fields, including finance, marketing, human resources, and entrepreneurship.

However, what should be the next logical step once you’ve completed your BBA? Whether you’re aiming to start a career immediately or continue your studies, there are plenty of options to explore.

In this article, we’ll go through some of the most promising options for career advancement, providing insights into the question: what to do after a BBA in India?

Career Options After a BBA

After graduation, students often choose to enter the workforce directly. They leverage their knowledge and skills to break into diverse industries. Popular career paths for graduates include:

Management Trainee: This entry-level role is designed to cultivate future leaders, offering foundational training and hands-on experience in management. Trainees gain hands-on experience by working closely with experienced managers and learning about various aspects of business operations. It also develops key skills like problem-solving, decision-making, and team leadership.
Marketing Executive: Responsible for creating, executing, and evaluating marketing initiatives, a marketing executive develops strategies to promote products or services, manages digital channels, produces content, and assesses campaign outcomes to foster business growth.
Financial Analyst: Financial analysts examine financial data to support investment decisions, researching industries and market trends, building financial models, and assessing investment options. Their insights aid organizations and individuals in making informed financial decisions.
Operations Analyst: An operations analyst evaluates a company's internal processes to pinpoint inefficiencies and enhance overall performance. They employ data analytics and modeling to streamline processes, cut costs, and boost productivity, all contributing to the organization's success.
Sales Representative: A sales representative is a professional who builds relationships with potential clients to identify their needs and persuade them to choose their company's offerings. They often use various sales techniques, such as cold calling, email marketing, and social media outreach, to sell products or services.
Human Resources (HR): The HR department handles workforce management, from recruitment and hiring to onboarding, training, and development, ensuring a company’s talent needs are met. HR also handles payroll, benefits administration, and employee relations.

Choosing a role aligned with your skills and interests is a great first step when deciding what to do after BBA graduation.

Job-oriented Courses After BBA

Students often choose to pursue higher studies after BBA; which course is best depends on career goals. Specializing further within these roles can increase earning potential and provide in-depth expertise in a specific area. Here are some of the top courses to consider:

Master of Business Administration (MBA):

Pursuing an MBA remains a popular choice for students after BBA. It is a specialized postgraduate degree course that imparts knowledge in areas like finance, marketing, operations., and much more. It is highly rewarding for advancing careers in a chosen niche and industry while providing a complete edge in the job market.

Postgraduate Diploma in Management (PGDM):

A PGDM is a modern-day alternative to the traditional MBA. It primarily focuses on practical skill development for industry applications, making students job ready. It’s an ideal choice for students aiming for leadership roles in business.

Company Secretary (CS):

A CS is a professional who specializes in corporate governance, law, and compliance. The Institute of Company Secretaries of India (ICSI) offers these programs that develop essential skills for managing complex corporate legal and regulatory responsibilities. They ensure that companies adhere to corporate laws, conduct board meetings, and maintain accurate records.

Post Graduate Diploma in Banking:

A Post Graduate Diploma in Banking is a specialized course designed to equip individuals for a banking career. Covering topics like banking operations, customer relationship management, financial analysis, and risk management, this program can prepare graduates for a successful career in banking.

Masters in Hotel Management:

This is a postgraduate degree that equips students with advanced knowledge and skills in the hospitality industry. It covers areas like hotel operations, marketing, human resources, and strategic management. This program equips students for management roles within the hospitality sector, including hotels and resorts.

Masters in Marketing Management:

This advanced program provides a deep dive into marketing strategy, consumer insights, market research, and digital marketing. It prepares individuals for leadership roles in marketing and advertising agencies, corporations, and other organizations.

Masters in International Business:

This graduate program prepares students with essential skills and knowledge to thrive in the globalized business world. This program covers topics such as international marketing, finance, trade, and management.

Through this program, individuals get to develop a global mindset, learn to navigate cultural differences, and gain expertise in cross-border business operations.

Master of Finance:

Offering a comprehensive education in finance, this degree includes topics like investment analysis, corporate finance, risk assessment, and financial modeling, ideal for those seeking careers in investment banking, asset management, or corporate finance.

Digital Marketing Certification:

Digital marketing certifications are optional credentials that can help marketers demonstrate their skills and knowledge of industry best practices. Professional certifications also offer valuable credentials needed to grow in the digital marketing sector.

Masters in Human Resource Management:

This degree program offers advanced training in human resources, focusing on building skills necessary for effective HR management.

It covers topics like recruitment, performance management, employee relations, and organizational behavior. Individuals gain expertise in strategic HR planning, organizational development, and maintaining employee well-being.

Choosing the right specialization is key to unlocking diverse career paths and high earning potential. Considering options like an MBA, PGDM, or certifications can be invaluable when deciding after BBA what to do?

Altera Institute's PGP in Applied Marketing

The Altera Institute's 1-year PGP in Applied Marketing is a specialized certificate program designed to equip you with the practical skills and knowledge needed to succeed in the dynamic world of digital marketing.

With a curriculum crafted by industry experts from leading companies like HUL, Amazon, and Flipkart, this program offers a unique learning experience.

Key Features of the Altera Institute's PGP:

Industry-Designed Curriculum: Learn directly from industry leaders and gain insights into real-world challenges and solutions.
100% Taught by Industry Mentors: Benefit from expert guidance and mentorship from seasoned professionals of the industry.
Industry Backed: The program is supported by industry giants such as Hindustan Unilever Limited, Mamaearth, and Mullen Lowe Lintas Group.

Learn more about this certificate program by the Altera Institute of Management. It is a perfect course for recent graduates and professionals, like those seeking to break into the digital marketing field.

Salary Package After BBA Based on Job Positions

Starting salaries for BBA graduates vary depending on the industry, location, and role. Understanding potential earnings for different job roles can help recent graduates make informed career choices that align with their financial and professional aspirations.

Here’s a general look at entry-level average salaries for different positions in India:

Sales Executive: INR 3 to 5 LPA
Management Trainee: INR 5 to 10 LPA
Financial Analyst: INR 4 to 9 LPA
Digital Marketer: INR 4.9 to 10 LPA
HR Executive: INR 3 to 5 LPA
Process Analyst: INR 3 to 5 LPA
Business Administrator: INR 4 to 9 LPA
Business Analyst: INR 5 to 13.2 LPA

By strategically choosing a career path and pursuing further education, graduates can enhance their earning potential and long-term career success in business.

Post-PGP Salary Packages at the Altera Institute

The Altera Institute of Management has already placed the students of its founding batch, the class of 2024. Here is an overview of the overall placement statistics secured of this year:

Median CTC: INR 14 LPA
Top 25 Percentile Average CTC: INR 18.9 LPA
Highest CTC: INR 24 LPA
Average CTC for Freshers: INR 12 LPA
Spike in Salary for Working Professionals: Candidates with prior work experience achieved an average salary increase of 2.4 times their previous compensation.

The placement results for the inaugural class of 2024 at The Altera Institute of Management reflect the institute’s strong commitment to student success. Alumni were able to secure impressive salary packages across various attractive categories.

For a detailed view of this year’s placements and to explore how Altera can support your career aspirations, check out the Altera Institute’s official placement report.

Courses After Chartered Accountancy (CA) for High Salary

For students with a background in Chartered Accountancy (CA) along with a BBA, the following advanced courses can lead to high-salary roles:

Certified Financial Planner (CFP): This certification leads to senior roles in wealth management and financial planning. A Certified Financial Planner (CFP) is a certified financial expert recognized by the Financial Planning Standards Board (FPSB) for their comprehensive financial planning services.

CFPs assist individuals and businesses with managing finances, including investment strategies, retirement plans, tax preparation, and insurance coverage, with a strong emphasis on ethical standards and client-centered practices.

Chartered Financial Analyst (CFA): The CFA, or Chartered Financial Analyst, is a prestigious designation awarded by the CFA Institute worldwide. The CFA Program is a rigorous three-level exam that tests candidates on investment analysis, portfolio management, and ethical standards.

By completing the CFA Program, individuals gain advanced knowledge and skills in finance, making them highly sought-after in the investment industry.

MBA in Finance: This finance-focused MBA provides graduates with the leadership and financial expertise needed for roles like financial analyst, portfolio manager, or investment banker It covers topics like corporate finance, investment banking, financial markets, and risk management.

These advanced courses can significantly enhance the career prospects of CA-BBA graduates. It also opens doors to high-paying roles in the finance and investment industry.

FAQs

Q1. What is the best course after BBA?

Ans: The best course after BBA depends on your career goals. If you aim for advanced business knowledge and leadership roles, an MBA is highly recommended. Other sought-after options include PGDM, a master’s in marketing, international business, and certifications in digital marketing.

Specialized programs like a Postgraduate Diploma in Banking or Company Secretary (CS) are also excellent choices for focused career paths.

Q2. Which job has the highest salary after BBA?

Ans: Business analyst and financial analyst roles often offer higher starting salaries for BBA graduates. Their compensation ranges from INR 5 to 13.2 LPA. Positions in strategic consulting and digital marketing can also lead to competitive pay. However, note that salaries may vary according to industry, work experience, location, and other relevant factors.

Q3. Is an MBA necessary after BBA?

Ans: An MBA is not required after BBA but provides a significant edge for managerial roles and career growth. Many graduates opt for MBA or PGDM programs to fast-track their progression in business and finance sectors.

Q4. What job can I get if I do BBA?

Ans: A BBA qualifies graduates for roles like Sales Executive, HR Executive, Financial Analyst, Operations Analyst, and Marketing Executive. These positions offer hands-on experience in core business functions across diverse industries.

Summing Up:

A BBA provides a strong foundation for various career paths. For those wondering what to do after a BBA course, options include entering the workforce in roles like financial analyst or marketing executive or pursuing further studies like an MBA or PGDM for specialized knowledge.

The choice between starting a career or investing in additional qualifications largely depends on individual goals, industry demands, and the type of roles one wishes to pursue.

Ultimately, leveraging the right mix of education, practical skills, and experience can set BBA graduates on a promising trajectory for long-term success in the business world.