PGP
in Applied
Marketing

Building Future Leaders
for the Digital-First World

Traditional MBA is outdated because it is still designed for the pre internet world. Altera Institute is designed to prepare students for in-demand digital careers in eCommerce, Brands, Growth & Product

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Placement Summary

Altera Institute is built on the thesis of digital first careers needing different education. It is no surprise that the students from the Class of '24 also landed roles in digital forward industries and functions.

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Average CTC

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Top 30%ile
Average CTC

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Median CTC

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Salary Jump vs
Pre-PGP Salary

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Highest CTC

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Average
Fresher
CTC

Quality Careers,
not just Jobs​

Students from the Class of '24 landed in-demand roles that are uncommon for MBAs from
traditional B-Schools.​

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Brand
Management

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Growth
Marketing

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Product
Management

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Founder's
Office

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Business
Strategy

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Key Account
Management

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Media-Business
Transformation

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Revenue &
Monetization

Unlock your
Dream Career

Speak to a counsellor to discover how Altera’s PGP can unlock new career opportunities for your unique profile

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A Year at Altera Institute
can Transform your Career

The PGP at Altera Institute condenses specialist industry designed education in a 15 month program. You will learn how to operate in a digital first world through application and not theory. You will also get to work on live projects on real business problems with CXOs and leaders in new age companies.

Altera Institute's
PGP Class of '24
is Placed at Leading Companies

Graduates from the PGP Batch of '24 got placed from campus at some of India's leading companies in needle moving roles across Brand, Product, Growth & Strategy.

Godrej
Himalaya
Wella
Purple
Godrej
Himalaya
Wella
Purple
Godrej
Himalaya
Wella
Purple
AU Bank
Mamaearth
Blinkit
1 Digitalstack
Jubilant Foodw
AU Bank
Mamaearth
Blinkit
1 Digitalstack
Jubilant Foodw
AU Bank
Mamaearth
Blinkit
1 Digitalstack
Jubilant Foodw
Godrej
Himalaya
Wella
Purple
AU Bank
Mamaearth
Blinkit
1 Digitalstack
Jubilant Foodw

Download the In-Depth
Placement Stats of the
PGP Batch of '24

Placement Overview

Alumni from the Class of '24 work in teams across strategy, eCommerce, marketing and product. Altera Institute's education helps unlock these roles where companies usually hire experienced professionals​

Domain Split
Industry Split

Decoding Digital Careers

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The careers of the future are very different from traditional careers. Traditional B-Schools are not designed to unlock these digital first careers for its students.

The median job from a traditional B-School (outside the top 15) in India is a Relationship Manager in a bank.

While it is not a bad job, there are many other more exciting, higher growth and future fit options that are now available.

Your choice of B-School determines if you land into the career of your choice.

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Altera Institute Prepares you for
your Dream Career

Get industry-ready with Altera Institute’s immersive process, designed to equip you with the skills, insights, and confidence needed to thrive in today's competitive job market.

200+ Hours of
Career Preparation

Get mentored by industry professionals on identifying the right career opportunities for you. Work with them to build your CV, LinkedIn and eventually crack opportunities with your dream employers

careers
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Live Projects to
Build Proof of Work

Build proof of work by working on real problems on brands and new-age businesses. Our students have worked on Go to Market strategy, Youtube content and Product research for CXOs and leaders.

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1-1 Interview
Preparation

Prepare for interviews by mastering skills like critical thinking and first principles problem solving. Students get mentored on specific career tracks for Brands, Revenue and Product roles.

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Learn more about the PGP

Explore Curriculum

Learn more about our industry backed curriculum tailor made for the digital-first careers of the future.

Explore Curriculum

Program Admissions

Learn more about the program fees, scholarships, admission process and eligibility criteria for the PGP in Applied Marketing​

Program Admissions

Frequently Asked
Questions